At the Indiana State Fair, the Indiana Farm Bureau builds connections with consumers using innovative display elements. They set up in a building on the fairgrounds for the duration of the fair. Here, they share information about the farm bureau and teach visitors about state agriculture.
For this farm bureau display area, we designed and built a barn-shaped structure. It serves as a mount for four large TV screens and is the centerpiece of the farm bureau’s small theater area. The barn is easy to assemble, disassemble, and transport.
The structure is made primarily of wooden boards. We wrapped it in a weathered wood graphics to give it a rustic look. Metal hinges connecting the various pieces simplify collapsing and moving the structure. The base of the barn also comes with large compartments that can be used for extra storage space. The four monitors that the barn supports serve as one big screen with the video footage programmed to split across them. Visitors can sit on rustic benches in front of the screens to watch the short informational films.